NBA to broadcast record number of weekend primetime games in Europe

The 2018-19 NBA regular season will feature a record 42 games in primetime in Europe as part of the league’s NBA Saturdays’ and NBA Sundays’ Europe-wide primetime initiative it was announced today. The NBA’s full regular season schedule was released today, with the 73rd regular season tipping off on Tuesday, Oct. 16, 2018, and concluding on Wednesday, April 10, 2019.

This marks the fifth season of ‘NBA Sundays’ providing fans with a weekly live primetime game on Sunday evenings (starting from 9.30pm CET) in Europe. Following the success of ‘NBA Sundays’, the 2018-19 season will see the return of ‘NBA Saturdays’ for the second consecutive season which features games starting at 11.00pm CET from December.

With weekend primetime games throughout the regular-season, fans in Europe will see some of the league’s biggest stars, including the Los Angeles Lakers’ LeBron James, the Golden State Warriors’ Kevin Durant, the Milwaukee Bucks’ Giannis Antetokounmpo and the Philadelphia 76ers’ Joel Embiid in primetime.

As part of today’s full 2018-19 NBA regular season schedule announcement, opening-night will see a doubleheader featuring the Philadelphia 76ers visiting the Boston Celtics and the defending NBA Champion Golden State Warriors hosting the Oklahoma City Thunder. An additional highlight of the 2018-19 season for fans in Europe sees the New York Knicks take on the Washington Wizards at The O2 in the NBA’s ninth regular-season game in London.

NBA programming and games are seen in 215 countries and territories in 50 languages.

Key NBA Saturdays and NBA Sundays European primetime games (see below for full schedule):

  • Week 7: Phoenix Suns at L.A. Lakers (Sunday, Dec. 2, 9.30 p.m. CET) – The Suns featuring 2018 number one draft pick Deandre Ayton taking on LeBron James and the new-look L.A. Lakers.
  • Week 14Oklahoma City Thunder at Philadelphia 76ers (Saturday, Jan. 19, 9.30 p.m. CET) – Russell Westbrook, Paul George and the Thunder go head-to-head with the 76ers featuring Joel Embiid and Ben Simmons.
  • Week 17: San Antonio at Utah (Saturday, Feb. 9, 11.00 p.m. CET) – The reigning Defensive Player of the Year Rudy Gobert and the Jazz host DeMar DeRozan and his new team the Spurs.
  • Week 20: Houston Rockets at Boston Celtics (Sunday, Mar. 3, 9.30p.m. CET) – The 2018 Western Conference Finalist Rockets with new acquisition Carmelo Anthony and reigning MVP James Harden face off against Kyrie Irving, Jason Tatum and the Celtics.

Source: Pitch Media
Image: Andrew D. Bernstein/NBAE/Getty Images


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